Unlike brochure designers who play with colors and images only, graphic designers have to create a logo by using colors, fonts and symbols intelligently. The brand value of a company depends on the visual appeal of its emblem. If you are a graphic designer and have forayed into the field of logo design very recently, here are a few mistakes you must avoid while designing a brand insignia.
A logo is made special by a tagline which is also referred to as slogan or strapline. Taglines convey something special about the concerned brand along with the company behind it. An ideal tagline is that which makes you think, smile or offers a smart twist on the brand. Classic examples would be ‘I’m Lovin It’ of McDonalds or ‘Just Do It’ of Nike. Some slogans are as popular as t
An effective brochure or pamphlet can be an extremely powerful marketing tool that you can have for your business. There are very few marketing media that can offer such fabulous opportunity to convey necessary information about your company, products and services. So, it is always better to go to an experienced pamphlet design expert who can understand what you want and design your brochur
A brochure acts as a wonderful medium for the promotion of a company or business. These promotional materials are extremely convenient to be used by business professionals as well as their clients. This promotional tool is, in fact, a reflection of you and your brand and the identity of the brand can be made or broken with this tool. Thus, it is extremely important that the brochure design
Whether you use it to create a digital material or use it as a marketing tool or in print to intrigue your target customers, a brochure still reigns as one of the most effective media for conveying your message. So, getting in touch with a brochure designer to promote your business won’t be a bad idea at all. Fliers are portable, flexible and effective visual media for conveying a messag
No matter how much computerized our marketing techniques have become, brochures have not lost its value even today. In fact, after business cards, these are the most used print marketing materials. It is effective, cost-efficient and offers plenty of room for boldly stating your brand. Flyers can be found anywhere and everywhere, on the racks, countertops, windows and, of course, mail boxes
A striking brochure design is certain to catch the attention of onlookers and buyers. On most occasions, brochures are ignored and never read properly. The fault for this lies more on the designer rather than the reader. Assuming that a reader stays busy with other commitments, it is a challenge for designers to attract their fancy with tempting brochure designs. Life of a brochure being mo
Among the different methods of promotion and marketing, brochures or flyers are one of the most economical. Not much cost is involved in its making and distribution is also simple. However, that should not prompt you to take it in a light vein. A brochure can be really helpful in making a strong impact on your target customers, making them interested and eager about your product or service.
Marketing is essential for generating awareness in the market and companies use different media for marketing purposes. While some spend millions in online campaigns, some companies cannot afford that much money and use affordable print advertisement media like brochures, flyers and leaflets to grab target consumers’ attention. As leaflet is a very affordable marketing medium, hundreds of
A logo is an identity of a company and should be easily identifiable. The success of logo designing lies in its fast recognition and easy replication. A brochure design company is always faced with the option of selecting between a simple and complex design. It should not be assumed that one type is better than the other. A company could be identified by a pattern, a logotype or a logotype